In an age where leadership is often associated with power and influence, Admiral William H. McRaven presents a different perspective in his book, The Wisdom of The Bullfrog. He introduces “The Principle of Honorable Leadership,” emphasizing integrity, ethics, and moral fortitude as the bedrock of effective leadership. This principle is not about pursuing personal glory […]
Words Into Works #100 | Rational Optimism
In his book, Same as Ever, Morgan Housel addresses the complex interplay between optimism and pessimism, emphasizing the necessity of balancing these seemingly contradictory mindsets for progress. He suggests that the best approach in life, particularly in finance, is to save like a pessimist but invest like an optimist. Housel illustrates this philosophy through various […]
Words Into Works #099 | The Six Principles of Effective Writing
In Writing for Busy Readers, Jessica Lasky-Fink and Todd Rogers share six universal principles of effective writing. Adaptable to any context, the authors tailor these guidelines to diverse writers and readers, acknowledging varied voices, experiences, and biases. Let’s detail each principle and explore how to communicate effectively in today’s fast-paced world. The Six Principles of […]
Words Into Works #098 | The Six Weapons of Influence
In his seminal book Influence, Robert Cialdini explains the science of persuasion, outlining six “weapons of influence” companies and advertisers use to sway decisions. He emphasizes the need for quick decision-making in a busy world, often based on limited information. Cialdini warns of the potential for manipulation with these techniques and urges awareness and active […]
Words Into Works #097 | The First Impression Paradox
In his book Plays Well with Others, Eric Barker delves into the complexities of first impressions, highlighting our inherent biases, especially confirmation bias. He introduces “the First Impressions Paradox,” which explains how our initial judgments about people are often accurate but resistant to change. This paradox is rooted in our tendency to favor information that […]
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