It was 1671, and Christopher Wren, the architect commissioned to rebuild St Paul’s Cathedral after the Great Fire of London in 1666, was observing three bricklayers working on completing one of the many cathedrals destroyed during the conflagration. To each bricklayer, Wren asked, “What are you doing?” The first bricklayer replied, “I’m a bricklayer. I’m […]
Words Into Works #054 | Life Task
Robert Greene knew from a young age he wanted to be a writer. He loved books and words and aspired to be a novelist. But he was also a realist and had to make a living, so he moved to New York and landed a job as a journalist. One day, while dining at lunch, […]
Words Into Works #053 | Rethinking
In 2009, Blackberry owned 50 percent of the smartphone market. By 2014, however, with the iPhone’s rise in popularity, that number tumbled to 1 percent. Part of Blackberry’s decline was founder Mike Lazaridis’s belief that the world would never want more from a mobile phone than to make calls and send and receive emails. Put […]
Words Into Works #041 | The Rule of Five
In 1993, Jack Canfield and Mark Victor Hansen had a goal: to get their book Chicken Soup for the Soul to the top of The New York Times bestseller’s list. They sought out the advice of 15 best-selling authors, but as helpful as their advice was, Canfield and Hansen felt overwhelmed with information. In his book […]
Words Into Works #052 | The Dip
We’ve all been there. You take on a fun, new endeavor—learning a language, building a business—and get good feedback from the people around you. You’re engaged and enjoying the fruits of your efforts. But then the Dip happens. The Dip, writes Seth Godin in the book of the same name, is a temporary setback that […]
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