In his book Magic Words, Jonah Berger explores the science behind language and its practical applications in our lives. He focuses on six types of “magic words” that can help us be more persuasive, build stronger relationships, and increase our personal and professional success. Let’s look at each in turn. The SPEACC Framework 1. Similarity […]
Words Into Works #078 | The Reinvention Roadmap
In her book Next! The Power of Reinvention in Life and Work, bestselling author and journalist Joanne Lipman interviewed researchers, scientists, and hundreds of people who have successfully made career pivots. To her surprise, Lipman found that most career changes follow a similar pattern that can be broken down into four steps, which she calls […]
Words Into Works #077 | The Three Secrets to Financial Freedom
In his book, The Latte Factor, David Bach discusses three secrets to achieving financial freedom, positing the idea that small everyday expenses can accumulate over time and hinder your ability to build wealth. Back writes that by making small changes in your daily habits, you can redirect your money towards savings and investments, ultimately leading […]
Words Into Works #076 | The Seven Principles of Fierce Conversations
In her book, Fierce Conversations, Susan Scott introduces the concept of a “fierce” conversation. Scott explains that although the word “fierce” may have negative connotations, it means having robust, intense, and powerful discussions in the context of a conversation. Scott posits the importance of authentic conversations instead of superficial ones, as unreal conversations can be costly […]
Words Into Works #075 | Colin Powell’s 13 Rules of Leadership
In his influential book, It Worked for Me, Colin Powell, a highly respected military leader, and statesman, shares a wealth of wisdom and experience garnered throughout his remarkable career. One of the central themes he emphasizes is the art of effective leadership. Powell’s “13 Rules of Leadership” encapsulates his invaluable insights and serve as a […]
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